Welcome Caroline Lewis to GRAWETY Venture Builder
We’re excited to share that Caroline Lewis has joined GRAWETY Venture Builder as key advisor. With over 20 years of experience in cultural consulting, training, and coaching, Caroline’s knowledge will help us support IT startups aiming to succeed worldwide. Her ability to navigate cultural differences and build bridges between people makes her a valuable addition to our (WE) team.
Helping Startups Succeed Globally
As an advisor, Caroline will work with startups to improve how they communicate across different cultures. She will help statrups connect with international markets more effectively, guiding them to create strategies that appeal to diverse audiences.
In collaboration with Richard Lewis Communications (RLC), she combines cultural understanding with business growth strategies. This approach ensures startups can build strong relationships in different parts of the world, enhancing their ability to scale and thrive.
Caroline also has experience in research and consultancy for EBS (UK), bringing additional expertise in market research and cross-cultural communication.
Speaking the Language of Global Business
Caroline is fluent in English (native), Japanese, and Spanish, making her a great resource for startups looking to share their ideas globally. She understands the subtle cultural differences that can make or break a business deal and helps companies craft messages that resonate with people from various backgrounds.
Her language skills and cultural insights don’t just help with communication—they also open doors for startups to new markets and opportunities they might not have considered before. Her previous roles included working with Japanese private companies, governmental bodies, and the Embassy of Japan in London, where she edited a newsletter for 10 years and coordinated its relaunch in 2003.
Leadership at Riversdown House
As Director of Riversdown House, a top training center for over 50 years, Caroline oversees programs that teach essential communication skills. These programs are especially useful for tech startups wanting to expand internationally.
Under Caroline’s leadership, Riversdown House has maintained its reputation for excellence. She ensures the training remains practical, focusing on real-world challenges that startups face when entering new markets. Participants gain not only theoretical knowledge but also hands-on experience in navigating complex global business environments.
Supporting Startups Every Step of the Way
Caroline’s background in research, editing, and project management helps her tackle complex challenges. Her experience allows her to guide startups through difficult transitions, such as adapting their branding and messaging for international audiences.
With this being said, Caroline understands what startups face when growing globally—from managing distributed teams to handling cultural missteps—and helps them overcome these hurdles. This support frees up startups to focus on innovation and growth without being bogged down by misunderstandings or misaligned expectations.
Stronger Together: Partnerships That Matter
Our collaboration with Richard Lewis Communications and CrossCulture gives startups access to great resources. Together, WE provide training and solutions that help businesses:
- Work better across borders.
- Manage teams in different countries.
- Understand the challenges of global markets.
- Develop strategies that are both innovative and culturally aware.
These partnerships strengthen our ability to support startups in every phase of their journey, from initial launch to global expansion.
Looking Ahead
With Caroline Lewis on our team, GRAWETY Venture Builder is in a strong position to help startups grow and succeed internationally. Her dedication to cultural understanding and teamwork will be key to helping our startups succeed in new markets.
At GRAWETY, we don’t just fund projects—we co-create success stories. With Caroline’s expertise, we’re building a brighter, more connected future for startups worldwide. Her presence will foster innovation, improve communication, and accelerate growth across borders.
